A former retail executive, Alain specializes in optimizing the flow of goods and operational marketing actions sold to suppliers. He left this environment to support his wife Anne-Marie, antique dealer from father to daughter since 1927, heir to the Chaussavoine house in Rennes. During the various successions, he became aware of the weight of fashion items, accessories and leather goods. He is therefore organizing himself so that the house can detect counterfeits.
He gathers information, documents himself, establishes ties with lawyers and acquires knowledge to, in all humility, certainly, but in a significant way, detect infringing articles on photos. In 2011 Alain launched a beta version of the “authentifier.com” portal and registered the brand name. In 2016 he took over the project, formed a team and created a legal structure “Jules” S.A.S in homage to the first name of the creator of the house Chaussavoine.